Fortnum & Mason reports record profits as it boosts local footfall

first_img whatsapp Fortnum & Mason reports record profits as it boosts local footfall Show Comments ▼ Sunday 23 November 2014 11:54 pm by Taboolaby TaboolaSponsored LinksSponsored LinksPromoted LinksPromoted LinksYou May Likezenherald.comMeghan Markle Changed This Major Detail On Archies Birth Certificatezenherald.comMoneyPailShe Was A Star, Now She Works In ScottsdaleMoneyPailPost FunGreat Songs That Artists Are Now Embarrassed OfPost FunMaternity WeekA Letter From The Devil Written By A Possessed Nun In 1676 Has Been TranslatedMaternity WeekLoan Insurance WealthDolly Parton, 74, Takes off Makeup, Leaves Us With No WordsLoan Insurance WealthEquity MirrorThey Drained Niagara Falls — They Weren’t Prepared For This Sickening DiscoveryEquity MirrorPast Factory4 Sisters Take The Same Picture For 40 Years. Don’t Cry When You See The Last One!Past FactoryElite HeraldKate Middleton Just Dropped An Unexpected Baby BombshellElite HeraldTotal PastAfter Céline Dion’s Major Weight Loss, She Confirms What We Suspected All AlongTotal Past Read This Next’A Quiet Place Part II’ Sets Pandemic Record in Debut WeekendFamily ProofHiking Gadgets: Amazon Deals Perfect For Your Next AdventureFamily ProofAmazon roars for MGM’s lion, paying $8.45 billion for studio behind JamesFamily ProofIndian Spiced Vegetable Nuggets: Recipes Worth CookingFamily ProofNew England Patriots’ Cam Newton says no extra motivation from Mac Jones’SportsnautBack on the Rails for Summer New York to New Orleans, Savannah and MiamiFamily ProofYoga for Beginners: 3 Different Types of Yoga You Should TryFamily ProofChicken Bao: Delicious Recipes Worth CookingFamily ProofCheese Crostini: Delicious Recipes Worth CookingFamily Proof Ollie Gordon center_img whatsapp Iconic food and gift retailer Fortnum & Mason reported record full-year profits today on the back of its strategy to attract more local Londoners into the shop.For the year up to July 2014, the 307-year-old retailer increased sales by 14 per cent to £74.4m and boosted profit before tax to £3.8m – more than double the £1.8m generated last year.Hamper sales increased by 18 per cent, tea sales by 13 per cent and online sales by 25 per cent.Fortnum’s chief executive Ewan Venters told City A.M. the company had profited off the back of its strategy to prioritise local over international customers: “It’s been a historic year, these are the best profit before tax results we’ve ever had. I think the key factor is that we’re appealing to more Londoners. We’ve got more of them coming into the store to use the shop as a regular place to buy their tea, cheese, beef and so forth. “A key part of our focus over the last two years has been about how to re-engage Londoners. For two or three decades Fortnum’s had become somewhere solely for the international visitor. And what we’ve done is remind people that Fortnum’s exists for the local people, and that’s been by improving both quality and range.”Fortnum’s flagship store is at Piccadilly Circus. However, the retailer – owned by Wittington Investments – opened new shops at St Pancras International Station in 2013 and in Dubai in March 2014. Share Tags: NULLlast_img

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